Being ‘toned’ is no longer just for professional bikini competitors or the young guys trying to bulk up at the gym.

Thankfully, the old stereotypes that you have to eat raw eggs and your shadow needs to resemble a fridge in order to care about your body are thankfully for the most part gone. Those who want to go to the gym to burn off a stressful day; take a fun, new dance class; or just stay in shape so they can chase their kids around can now feel like the majority instead of the minority.

We applaud this shift, and are glad that more and more people are confident and feel capable to take care of their health. Another welcomed turn of the tide is the protein drink stereotype; just like those amazing one piece workout leotards – are very much a thing of the past, so too is the notion that you have to be a body builder to drink protein shakes.

Instead, protein is for everyone – yes absolutely everyone. Protein is an equal opportunist. It can help the busy parent who wants an easy breakfast while organising the kids. Protein is for the business person who needs a healthy mid-morning snack to stay at the top of their game. Protein is for the student who needs some decent brain food before that end of term exam.

Protein is here for the masses and it is here to stay. No matter your lifestyle, protein easily fits into your day because it is so quick and easy to make. Make it tasty like Modere has done, and it’s a no-brainer.

Add in the fact that we have two different options and it truly is for everyone. Whether you want a post workout meal for a more serious workout, a ready source of protein while you lose weight, or just extra protein as you know it is essential for most bodily functions, Modere has a protein option for you.

With classic flavours like vanilla and chocolate these protein shakes will be as popular as the old Jane Fonda workout videos of the 80’s. In fact, if you go to our Modere Facebook page there’s a short, fun video of the making of our delicious Blueberry Protein Smoothie that’s worth its weight in muscle tone! Don’t forget, for the whole month of October we’re offering everyone 15% off the entire Weight Management Program range.

Lastly, keep doing your thing—whether that’s a daily run along the beach or suburbs, a cycle class, climbing your nearest mountain, gym work out, or hot yoga class, let our Pea Protein shakes accompany you as you knock down the next lot of stereotypes.

Work hard, eat clean, and exercise regularly!